EV Market Share by Region

How is market share increasing across the different regions in NZ?

What is market share?

The percentage of light vehicles registered each month that are EVs.

This includes passenger cars and light commercial vehicles (such as utes and vans under 3,500 kg).

An EV is a vehicle that can be charged externally – battery electric (BEV) or plug-in hybrid (PHEV).

2024 market share ranked by town

Towns in NZ ranked by EV market share. Lists the number of units of BEVs, PHEVs, and all light vehicles registered in the year.

TownRegionMarket ShareBEVPHEVALL
Waiheke IslandAuckland11.9﹪66101
WellingtonWellington10﹪3281755054
Red BeachAuckland9.6﹪143178
WainuiAuckland9.4﹪82106
LincolnCanterbury9﹪219332
WaikanaeWellington7.8﹪154243
PoriruaWellington7.7﹪42421093
AlbanyAuckland6.8﹪114219
PrebbletonCanterbury6.3﹪36143
NelsonNelson5.8﹪46231185
Havelock NorthHawke's Bay5.5﹪125310
QueenstownOtago5.5﹪2029891
AucklandAuckland5.4﹪2108109659252
WarkworthAuckland5.4﹪116314
KumeuAuckland5.2﹪66232
OmokoroaBay of Plenty5.2﹪43135
ChristchurchCanterbury5.2﹪42425613195
OrewaAuckland5.1﹪69294
WoodendCanterbury4.9﹪24123
WhangaparaoaAuckland4.8﹪184459
SilverdaleAuckland4.6﹪113307
ThamesWaikato4.6﹪75261
RollestonCanterbury4.5﹪2513845
WanakaOtago4.3﹪127438
OtakiWellington4.1﹪42145
Mount MaunganuiBay of Plenty4﹪22211071
RangioraCanterbury4﹪1610650
MosgielOtago4﹪58321
ParaparaumuWellington3.9﹪174533
MotuekaTasman3.8﹪33159
HamiltonWaikato3.8﹪1341367124
TaupoWaikato3.8﹪278931
AlexandraOtago3.7﹪25188
DunedinOtago3.6﹪48422503
TakaniniAuckland3.5﹪187718
TaurangaBay of Plenty3.5﹪52422672
FoxtonManawatu-whanganui3.5﹪31113
New PlymouthTaranaki3.5﹪39161589
WaiukuAuckland3.4﹪54262
KaiapoiCanterbury3.4﹪104414
TimaruCanterbury3.4﹪199821
CromwellOtago3.4﹪17238
HaweraTaranaki3.4﹪92326
Lower HuttWellington3.4﹪64393012
Palmerston NorthManawatu-whanganui3.3﹪54272486
KerikeriNorthland3.3﹪53243
Te AwamutuWaikato3.1﹪99577
PukekoheAuckland2.9﹪20141181
HuntlyWaikato2.9﹪32173
Upper HuttWellington2.9﹪169859
OamaruOtago2.8﹪57424
CambridgeWaikato2.8﹪107611
MartonManawatu-whanganui2.7﹪21113
WhangareiNorthland2.7﹪23231708
TuakauWaikato2.7﹪60219
HelensvilleAuckland2.6﹪12116
KatikatiBay of Plenty2.6﹪24234
PapakuraAuckland2.5﹪14201343
PapamoaBay of Plenty2.4﹪116706
AshburtonCanterbury2.4﹪812832
NapierHawke's Bay2.4﹪23161647
NgaruawahiaWaikato2.4﹪12126
PokenoWaikato2.4﹪52287
Te KauwhataWaikato2.4﹪30126
CartertonWellington2.4﹪31170
GreymouthWest Coast2.4﹪15254
HastingsHawke's Bay2.3﹪13221550
RichmondTasman2.2﹪67581
LeestonCanterbury2.1﹪21140
LevinManawatu-whanganui2.1﹪55472
InvercargillSouthland2.1﹪12201515
RotoruaBay of Plenty2﹪2171417
WellsfordAuckland1.9﹪20104
WaimateCanterbury1.9﹪11105
BlenheimMarlborough1.9﹪510770
FeildingManawatu-whanganui1.8﹪44453
MatamataWaikato1.8﹪32272
Te KuitiWaikato1.8﹪12166
ManukauAuckland1.6﹪20123
Te ArohaWaikato1.6﹪20129
OpotikiBay of Plenty1.4﹪20139
WhanganuiManawatu-whanganui1.4﹪95985
BalcluthaOtago1.4﹪12210
WaihiWaikato1.4﹪11144
WhitiangaWaikato1.4﹪11138
WhakataneBay of Plenty1.3﹪52555
GoreSouthland1.2﹪13328
StratfordTaranaki1.1﹪11179
MastertonWellington1﹪52678
GisborneGisborne0.9﹪191085
PutaruruWaikato0.9﹪01113
Te PukeBay of Plenty0.8﹪12389
AmberleyCanterbury0.8﹪01123
TemukaCanterbury0.8﹪01133
KaikoheNorthland0.8﹪01119
WintonSouthland0.8﹪01130
MorrinsvilleWaikato0.8﹪12364
HokitikaWest Coast0.8﹪10123
OtorohangaWaikato0.7﹪01146
DruryAuckland0.6﹪01171
WaipukurauHawke's Bay0.6﹪01156
PaeroaWaikato0.6﹪10180
TokoroaWaikato0.5﹪10187
DarfieldCanterbury0﹪00115
DannevirkeManawatu-whanganui0﹪00154
DargavilleNorthland0﹪00129
KaitaiaNorthland0﹪00231
WaitaraTaranaki0﹪00124

Criteria

Only towns with more than 100 vehicles registered within the period are shown. Note that “town” is a free text field on the registration form. Some cleansing has been done to assist in consolidating erroneous data.

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